Skip to main content

Why titles matter

By 30th March 2022March 31st, 2022Tips & tricks
Buckingham Palace

Often the first thing people see when you communicate is the title or heading you use, so make every word pack a punch, make it engaging and make it about outcomes.

When was the last time you got out of bed early and raced to work to attend an… Update Meeting? Instead try starting the title of your communication with the word why, how or what – and use language that excites or inspires people towards a great outcome, e.g. ‘Why titles matter – in driving up engagement’, or ‘How your sales numbers add up to success’, or… for that dreaded Update…’What has really changed since we last discussed success? You see, titles do matter, and we don’t just mean those us Brits use when addressing Royalty.

For more communication tips & techniques that will help you communicate with confidence and truly engage your team, check out our book ‘How to be a Better Communicator‘.